Mistakes you should avoid while writing an ICO white paper

A white paper is a map for your ICO; it contains everything from your idea to how you are going to attract contributors for your project. If you want your project to be a hit then first come up with an outstanding whitepaper. Remember, the future of your project majorly depends on the outcome of your whitepaper.

ICO white paper is all about information and analysis, so it is easy to get lost in the miniature detailing. As the ICO market is growing and expanding ICO white paper writer should try to come up with the idea that will differentiate them from the crowd.

If you want your ICO white paper to shine like a star then avoid the following mistakes:

• Not characterizing your final audience

Initially, ICOs were only limited to the crypto-savvy community that had the basic idea of technology. But as the crypto world is developing and growing ICO market has saturated, and white paper now procures to the wider audience.

Since the audience of the white paper has increased you should write the white paper keeping audience in mind. Your white paper should clearly state the points that it wants to convey to its final audience.

• Failing to identify your target audience

The landscape of ICO is not an infant anymore. With time it has become an adult and has grown. Now the readers of whitepaper want to know how your idea is unique and why your idea gain profit from being decentralized.

• Failing to tell a story

White paper is not just a document containing a series of facts. Your white paper should be attractive and catchy. Your readers will understand your white paper will stick to it while reading the paragraphs. The white paper should clearly define the what, when , who, where, and how.

Through white paper, you can share your passion, vision, and ambition for the project you are working for. If you craft your white paper with zeal and determination, then your white paper will not only attract the participants, but it will also add valuable supporters who willingly invest in your blockchain project.